Customer retention is not as hard as you think. If you want to keep them coming back for more, treat your clients to an occasional treat. Halloween is the perfect time to do so!
During the major holidays like Christmas, your clients are inundated with cards and gifts. If you send something when everyone else is sending, your gesture is likely to get lost in the crowd.
When was the last time someone sent YOU a Halloween treat?
Think about it, if no one is sending YOU a treat this month, then no one is sending your clients a treat! The trick to customer retention isn’t really a trick, it is standing out. Sending Halloween treats makes you stand out.
Grab Their Attention by Sending a Card
If you are on a budget, sending a Halloween card is a cost effective customer retention tool. You can include a note along the lines of “it’s a treat to have you as a client” or “it’s never scary doing business with you.” The note should reflect your personality and be in alignment with your company culture.
Send a Gift and They Will Never Forget
If you really want to make an impact on your clients and ensure customer retention, send a gift. Here are a few that you can send along with a greeting card through SendOutCards. Contact me privately for more information on these and other ghoulishly amazing Halloween gifts.
Customer retention is easy when you send cards and gifts.
Leave a comment with your tips and takeaways. What do you do to keep your clients coming back time and time again?