Peggy Vincent | 30 Women Who Mean Business Series
Peggy Vincent is the founder of Comfy Cozy, Inc. in East Fallowfield, Pennsylvania.
Describe your business (work, passion) in 3 to 5 sentences.
I create designs that are whimsical and inspirational which are printed on Pillowcases. In addition, I work with clients to create exclusive, custom designs for events, business, personal, teams, etc. My passion is taking an idea, theme or image and designing fun & functional products that serve as keepsakes or marketing materials.
How did you get started in your business?
My first Glow in the Dark pillowcases were created in 1989 as Christmas Gifts for my nieces and nephews. The idea came to me as a fun gift that they would use over and over again. From there, after requests to hand paint more pillowcases for friends and family members I decided the idea was worthy of developing and starting a business.
What was the biggest hurdle you had to overcome in your business?
There wasn’t just one “biggest hurdle”. Initially finding funding to start the business. Once we had gotten started, marketing was always the biggest obstacle to growing the business. Another was maintaining confidence in the product and myself.
How has this hurdle made you better?
Finding funding helped create a solid mission statement and objectives for starting the business. In addition to being fiscally responsible. Finding inexpensive and cost effective marketing options helped me step out of my comfort zone and try new techniques. Maintaining confidence still is somewhat of a hurdle, but facing it every day helps remind me of who i was when I decided to start a business and keep working.
Top books for personal and business growth?
- Magical Journey: An Apprenticeship in Contentment by Katrina Kenison
- Dream Big: Finding the Courage to Follow Your Dreams and Laugh at Your Nightmares by Lisa Hammond
What does gratitude mean to you?
Gratitude means understanding and appreciating the value in people, words and actions. Being thankful for the big and mostly the little things that happen in my life, accepting that life isn’t always perfect but more often than not, what we think is important really isn’t at all.
Who do you appreciate? Why?
My family – immediate, extended, distant and deceased, for giving me life, love and a beautiful sense of belonging. My friends – those that truly know me, guide me and hold me up. My dog – for the undeniable sense that all that I am is all that he needs.
Anything else you’d like to add or include?
An important aspect of starting a business that I had never considered was the possibility of ending or changing a business. I’ve learned that facing that question BEFORE I reached that point would have been a very wise thing to have done. Setting some goals and guidelines beforehand allows you to make a decision with some clarity and maybe, a little less emotion. Allowing yourself to change your product, your customer base, your overall business isn’t a sign of failure but a sign of growth. That’s difficult to do when you’re standing mid stream and don’t know if you should turn back to what you know or push to the other side to follow a new path.
Follow Peggy Vincent
- Website: http://comfycozy.com
- Facebook: https://www.facebook.com/ComfyCozy
- Twitter: https://twitter.com/GlowFxComfyCozy
- LinkedIn: https://www.linkedin.com/in/peggyschafervincent
- Pinterest: https://www.pinterest.com/ComfyCozyGifts/
- Instagram: https://instagram.com/comfycozykeepsakes/