How to Drive more Organic Traffic to your Facebook Business Page

Back in March of 2016, over 16 months ago, I recorded this video and started writing this blog post sharing a few organic traffic tips gleaned from April Williams, Creative Brandista, at the Find Your Vibe to Attract Your Tribe Personal Branding Live Workshop I hosted the previous month.

As a result of implementing a few of April’s tips, over 11,000 people saw posts from my Facebook business page over a 7 day period.

 

In a nutshell, here are 3 big takeaways:

  1. Keep your business page and your personal profile separate.
  2. Use your real name, not the name of your direct sales or network marketing company,or your business page.
  3. Set up your business page as a “public figure.”

Of course, doing those three things won’t drive traffic to your Facebook page.  You have to create compelling content that gets shared.  In my case, I created a heart-felt call to spend Leap Day in service to others that created a small buzz.

Chemo Update

On a side note, I am so happy to have reclaimed most of my eyebrows after chemo made my hair fall out!  What a difference 16 months makes.  I’m not so thrilled about having to shave my legs again.

It is actually kind of groovy finding all these almost finished blog posts in my drafts.  There are 18 other partially written posts in there that can be updated and tweaked.  Chemo is a great excuse to be a slacker.  Though I still receive intravenous Herceptin treatments every three weeks, I can no longer claim chemo as an excuse, since the treatment I am receiving now doesn’t have the brain-fogging can’t-get-out-of-bed side-effects of Abraxane.  So, I will just be an excuse-less slacker if I don’t turn those drafts into awesome posts.

Hanging Out for a Living

The Art of Hanging Out for a Living

Hanging Out for a Living by Mark Herdering

Hanging Out for a Living by Mark Herdering

“Doing business is a game, the greatest game in the world if you know how to play it.” – Thomas Watson

The best way to learn how to play the game of business is to study.  So, I read listen to a lot of business books.  I also like a good story.  Most non-fiction is just so boring.  There are a few great business books out there that also tell a story.  Og Mandino and Tim Templeton are masters of non-fiction story telling.

You might not have heard of him, but in my humble opinion, Mark Herdering is up there with the great business parable authors of the ages.

“Hanging Out for a Living” by Mark Herdering is by far the best sales and marketing book I have ever read.  It’s a story about a man named Tyler who meets an unlikely mentor who teaches him the art of earning referrals.  It reads like a parable, or modern-day folk tale, explaining step-by-step exactly how to build a referral based business.

Hanging Out with Mark Herdering

Hanging Out with Mark Herdering

Hanging Out for a Living Workshop

I like Mark’s book so much that I invited him to fly in from Portland, Oregon to present a workshop in The Woodlands, Texas on Friday, January 13, 2017.  This event will help sales professionals and small business owners:

  • Become top-producers
  • Generate more referral-based business
  • Be a professional resource to others
  • Create strategic referrals and introductions
  • Improve business development efforts

If you live in the greater Houston area, and you want to build a referral based business, then you need to attend this paradigm shifting workshop on Friday, January 13, 2017 with Mark Herdering. Grab your ticket today and I’ll see you there!

Hanging Out for a Living

Click to Register for the Hanging Out for a Living Workshop