Fun Summer Holidays in 2017

Did you know that today, August 26, 2017, is National Uncle and Aunt Day?  There are a lot of super fun summer holidays to celebrate just about anything.  My daughter is excited about August 11, 12 and 13 because they celebrate her family.  She’s a daughter, I’m a middle child, and her dad is left-handed.

July 26 – Uncle and Aunt Day
July 27 – Take your Pants for a Walk Day
July 28 – Milk Chocolate Day
July 29 – Lasagne Day
July 30 – National Cheesecake Day

Let Your BFF know how much she means to you on Girlfriends Day.

Let Your BFF know how much she means to you on August 1st, Girlfriends Day.

August 1 – Girlfriends Day
August 2 – Ice Cream Sandwich Day
August 3 – Watermelon Day
August 4 – International Beer Day
August 5 – Work Like a Dog Day
August 6 – Fresh Breath Day

Send a card to celebrate Lighthouse Day.

Send a card to celebrate Lighthouse Day on August 7th.

August 7 – Lighthouse Day
August 8 – Happiness Happens Day
August 9 – Book Lovers Day
August 10 – Lazy Day
August 11 – Son and Daughter Day
August 12 – Middle Child Day
August 13 – Left-Handers Day

Strawberry Cheesecake, Creamsicle, Cookies 'N Cream, and Blueberry Cheesecake Fudge

Send some Gourmet Novelty Strawberry Cheesecake, Creamsicle, Cookies ‘N Cream, and Blueberry Cheesecake Fudge on August 14th.

August 14 – Creamsicle Day
August 15 – Pythagorean Theorem Day

Which days make YOU feel like celebrating?

Source

Fun Holidays September 2015 Edition | 16 Great Reasons to Send Cards and Gifts

September offers up some great fun holidays for card senders.

September is Self-Improvement Month. Personal Coaches, send your clients a custom greeting card with your top 10 self-improvement tips.

September is also Better Breakfast Month.  Health and fitness experts, send your clients a card with your favorite breakfast recipes.

Fun Holidays September 2015 Edition

September 6 is Fight Procrastination Day.  If you procrastinate, you better send that card now!

September 7 is Labor Day.  Employers this is a great time to shower your employees with appreciation.

September 10 is Swap Ideas Day.

September 11 is 9/11 Remembrance Day.  Send cards of appreciation to your local firefighters and police officers.

September 13 is National Grandparents Day.

September 13 is also National Pet Memorial Day, a great time to thank your veterinarian.

And September 13 is also Positive Thinking Day.

September 13 to 15 is Rosh Hashanah.

September 20 is National Women’s Friendship Day.

Click to Send this Card in honor of Women's Friendship Day

Click to Send this Card in honor of Women’s Friendship Day

September 21 is International Peace Day.

September 21 is also World Gratitude Day.  What better day to thank your co-workers, clients, friends and family for all that they do?

September 22 is Business Women’s Day.

September 28 is National Good Neighbor Day.

Click to Send a Card Today

Click to Send a Card Today

For more Fun Holidays view my September 2014 Reasons to Send Cards and Gifts compilation.

Dreidel with Gentiles

I started writing this post before the great PICC for port swap on Christmas eve. I am very aware that the holiday season has passed. I still feel compelled to share this story.

Pay attention when a theme presents itself.

Dreidel is the theme.

Dreidels keep popping up this holiday season.

So, what’s a dreidel?  It’s a 4-sided spinning top, of course.

Playing Dreidel with Gentiles

I played dreidel for the first time on December 13th.  In case you didn’t know, dreidel is gambling!!  We played for chocolate coins.

It was a heated game.  We laughed.  We salsa’d.  One of us went bankrupt, twice.  In fact, the ten of us where so involved in the game, that when we finished, I looked up, astonished at the room filled with party guests I hadn’t noticed arriving, and said:  “Where did all these people come from?”  Plus, not one of us truly knew what we were doing except that we wanted the dreidel to land on Gimmel!

Most sigficantly, not one of us playing had ever played before, and none of us were Jewish. We were a mix of Christians, Muslims and Agnostics. It didn’t matter that we were playing a Jewish Hanukkah game, what mattered was that were having fun!

Playing Dreidel.  Photo Credit:  Diana Botsford

Playing Dreidel. Photo Credit: Diana Botsford

Then on December 16th, the first night of Hanukkah, Shane and I had the honor of being included in the annual Texas Familias Council Holiday Celebration.  The council is a local organization with the mission of bringing economic and social integration to the ethnically diverse communities of Montgomery County.  The council’s founder, Maria Banos Jordan, recently returned from Israel.  The keynote speaker was Daniel Agranov, Deputy Consul General of Israel to the Southwest United States.

Included at each place setting was a wooden dreidel.  Mr. Agranov explained that the four sides of the dreidel each had a Hebrew letter, the first letters of the phrase, “Nes gadol hayah sham,” which means “a great miracle happened there.”

Riddle me this?

If the theme is dreidel, and dreidel is gambling, and the symbols on the dreidel are about a miracle, does that mean I need to go to Vegas?

More from Gratitude Geek

3 Relationship Marketing Rules

We received a great Christmas gift via Twitter from a client over at ShaKa Studios. Through all the hustle and bustle, the small things we do consistently over time, to create great relationships with our clients, continue to yield positive results.

Today, I am sharing my 3 Relationship Marketing rules.

Relationship Marketing Means More Loyal Clients

Relationship marketing is about creating relationships with your clients.  When you have a relationship, your client is more likely to do business with you again, and even refer business your way. If you are really lucky, they might just talk about you on social media.

When you have a relationship, your client is more likely to do business with you again, and even refer… Click To Tweet

So, how do you create these relationships?

I built my entire 27 year sales career around relationships.  It started at my very first job, as an assistant store manager in a clothing boutique, and continues today.  You just need to remember three rules to create great relationships with your clients:

  1. Be genuine. It helps if you are genuinely nice.
  2. Be transparent. Share a bit of your personal life. Just a bit.
  3. Say “Thank You” often and with enthusiasm.

I send a thank you card and small gift, usually yummy Sea Salt Caramel from SendOutCards, to each of our custom furniture clients over at ShaKa Studios.  Here is a tweet from one client on Christmas eve:

I’d say that was a pretty groovy Christmas gift our client gave us, eh?

Your turn. How do YOU build relationships with your clients?

Customer Retention Strategy: Treat Your Clients to a Halloween Treat

Customer retention is not as hard as you think. If you want to keep them coming back for more, treat your clients to an occasional treat. Halloween is the perfect time to do so!

During the major holidays like Christmas, your clients are inundated with cards and gifts. If you send something when everyone else is sending, your gesture is likely to get lost in the crowd.

When was the last time someone sent YOU a Halloween treat?

Oh really?

Never?

Think about it, if no one is sending YOU a treat this month, then no one is sending your clients a treat! The trick to customer retention isn’t really a trick, it is standing out. Sending Halloween treats makes you stand out.

Grab Their Attention by Sending a Card

If you are on a budget, sending a Halloween card is a cost effective customer retention tool. You can include a note along the lines of “it’s a treat to have you as a client” or “it’s never scary doing business with you.” The note should reflect your personality and be in alignment with your company culture.

Trick or Treat Halloween Greeting Card.   Click the card to send today.  The first card you send is FREE, on me.

Trick or Treat Halloween Greeting Card. Click the card to send today. The first card you send is FREE, on me.

Have a Wonderful Halloween Greeting Card.  Click the image to send the card today.  The first card you send is FREE, on me.

Have a Wonderful Halloween Greeting Card. Click the image to send the card today. The first card you send is FREE, on me.

Vintage Halloween Card with a Victorian Era look.  Send this card by clicking the image.  The first card you send is FREE, on me.

Vintage Halloween Card with a Victorian Era look. Send this card by clicking the image. The first card you send is FREE, on me.

Send a Gift and They Will Never Forget

If you really want to make an impact on your clients and ensure customer retention, send a gift. Here are a few that you can send along with a greeting card through SendOutCards. Contact me privately for more information on these and other ghoulishly amazing Halloween gifts.

Halloween Candy Jars.  Choose from Bite, Beware, or Bone Appetit jars and get the candy to match. BOO!

Halloween Candy Jars. Choose from Bite, Beware, or Bone Appetit jars and get the candy to match. BOO!

Gourmet Caramels in an Orange Halloween Gift Tower.  This beautiful gift tower includes Golden (vanilla), Pumpkin Spice and Sea Salt Caramels. Created in small batches, these scrumptious treats are handcrafted using only the freshest, local ingredients. (1.5 lbs)

Gourmet Caramels in an Orange Halloween Gift Tower. This beautiful gift tower includes Golden (vanilla), Pumpkin Spice and Sea Salt Caramels. Created in small batches, these scrumptious treats are handcrafted using only the freshest, local ingredients. (1.5 lbs)

Pumpkin Patch Candle Perfectly capture the inviting scent of brown sugar sweetened pumpkins, baked in simmering spices of clove, nutmeg, and cinnamon.

Pumpkin Patch Candle Perfectly capture the inviting scent of brown sugar sweetened pumpkins, baked in simmering spices of clove, nutmeg, and cinnamon.

Customer retention is easy when you send cards and gifts.

Leave a comment with your tips and takeaways. What do you do to keep your clients coming back time and time again?

September Recognition Holidays | 20 Great Reasons to Send a Greeting Card and Gift

September is the month for gratitude with 20 great reasons to send a greeting card and gift to someone special.

I know it’s the 4th already and I’m a little behind getting this list out. I appreciate your patience! Pun intended.

September Recognition Holidays

September is Be Kind to Editors and Writers Month

September 1 is Labor Day.

National Grandparents Day Greeting Card

Here is a cute card to send for National Grandparents Day on September 7th. Click the image to send the card.

September 1 is also Building Code & Staff Appreciation Day.

September 4 is National Newspaper Carrier Day.

September 7 is Grandparents Day.

September 7 to 13 is Substitute Teacher Appreciation Week.

September 8 is Pediatric Hematology/Oncology Nurses Day.

September 8 is also World Physical Therapy Day.

September 11 is Patriot Day & National Day of Service & Remembrance.

September 13 is Positive Thinking Day.

September 14 to 20 is Surgical Technologist Week.

September 14 to 20 is also Healthcare Environmental Services Week.

September 15 is National Thank You Day.

September 16 is Mexican Independence Day.

September 16 is also Working Parents Day.

September 17 is Citizenship Day.

September 21 is International Peach Day.

Patriot Day Greeting Card

Thank a soldier with a greeting card on Patriot Day. Click the image to send the card.

September 21 is also World Gratitude Day.

September 22 is Business Women’s Day.

September 28 is Good Neighbor Day.

Ta da! 20 great reasons to send a greeting card and gift in September!

Pay It Forward

Speaking of gratitude…

I sent a greeting card and gift to a friend who is struggling with her health and received this amazing thank you on Facebook. Cozet’s response just goes to show that a tiny gesture can make a huge impact.

be-happy-cozet

be-happy-book

Greeting card and book that celebrate the power of being happy. Click the image to send this card today.

The Night Before Christmas (SOC Style)

Simplify the Holidays

by Linda Farmer

‘Twas the month before Christmas and all through the land
the need to send cards was in high demand.
I sat with my boxed cards purchased two years before,
And I knew I’d be writing till my poor hands were sore.

The hubby was nestled all snug on the couch,
Writing cards,” not his thing”, it made him a grouch.
So I sat in my jammies, all prepared for the chore,
While hubby was sleeping and beginning to snore.

When out on the street there arose such a noise,
I jumped from my chair, totally lacking in poise
I ran to the door to find the commotion,
And there she stood, with a novel promotion.

Those boxed cards are cheesy and the price way too high,
What on earth were you thinking she said with a sigh.
Send Out Cards has the answer she said with a smile,
Doing them by hand, well that’s just old style!

soc-xmas-2
We print, stuff, stamp and mail them with one simple click,
In a time that’s so fast it would rival St. Nick!
You can add your own writing and that sleeping guy’s too,
You can send gifts and gift cards and add pics of Aunt Sue.

She pulled out her laptop and in the blink of an eye
Logged on to her website and said, “give it a try”
I saw the selection and sent two free cards,
Impressed by the ease and the reasonable charge.

She said not a word and allowed me to play,
This Send Out Cards rocks, I could do this all day!
She said “my name’s Kandas, I’m your Send Out Cards girl
I knew you would love it, why not give it a whirl.”

She showed me my options, explained each to a tee,
And I knew how much easier this Yuletide would be.
And I heard her exclaim as she left in the night
“A new happy card sender, my job’s out-of-sight.”