Fun Summer Holidays in 2017

Fun Summer Holidays in 2017

Did you know that today, August 26, 2017, is National Uncle and Aunt Day?  There are a lot of super fun summer holidays to celebrate just about anything.  My daughter is excited about August 11, 12 and 13 because they celebrate her family.  She’s a da...

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3 Icons in Real Estate Share Their Top Relationship Marketing Tips

3 Icons in Real Estate Share Their Top Relationship Marketing Tips

Creating a competitive edge is the key to standing out in a crowded market.  Real estate, especially in the Greater Houston, Texas area where I live, is an extremely crowded market.  There are 70,000 agents for 7 million residents.  Relationship marketing i...

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How to Drive more Organic Traffic to your Facebook Business Page

How to Drive more Organic Traffic to your Facebook Business Page

Back in March of 2016, over 16 months ago, I recorded this video and started writing this blog post sharing a few organic traffic tips gleaned from April Williams, Creative Brandista, at the Find Your Vibe to Attract Your Tribe Personal Branding Live Workshop ...

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Networking Follow-Up Do’s and Dont’s

Networking Follow-Up Do’s and Dont’s

Let this sink in: 80% of sales happen after the 4th follow-up. Yet, only 12% of people follow-up more than 3 times.  You don’t have to be good at math to figure out the magic follow-up formula. 4 Follow Ups = More Sales The folks over at Cassius Blue Co...

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Transactional Marketing vs. Relationship Marketing

Transactional Marketing vs. Relationship Marketing

Transactional Marketing focuses on a single sale at a time.  It is a very short-sighted and exhausting way of doing business. Business is a series of transactions, you know, exchanging money for goods or services.  If you don’t clients giving you money...

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Houston-Area Events to Kick-Start Sales in 2016

Houston-Area Events to Kick-Start Sales in 2016

There are three types of marketing you must practice if you want to kick-start sales in 2016:  traditional marketing, attraction marketing, and relationship marketing.  Using all three marketing approaches will keep your sales funnel full. In very simple ter...

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Fun January Recognition Holidays | 15 Great Reasons to Send a Card and Gift

Fun January Recognition Holidays | 15 Great Reasons to Send a Card and Gift

Today is Friday, which means I am spending my morning at Conroe Coffee helping clients create beautiful real paper greeting cards with their laptops or smart phones.  I look forward to Friday mornings because, let’s face it, greeting card senders are go...

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Matthew McConaughey Got It Right | How to Get More Testimonials and Happy Clients

Matthew McConaughey Got It Right | How to Get More Testimonials and Happy Clients

If you are a long time follower of this blog, you know that my husband and I own a custom furniture business called ShaKa Studios. We launched our website in 1998 and sell high-end niche furniture. We do NOT have a SHOWROOM. NOR can our clients EVEN SEE the fu...

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